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# About Social Snowball
Social Snowball is a fully automated affiliate, influencer, and referral marketing platform built for mid-size to enterprise ecommerce brands on Shopify.
It turns customers and creators into affiliates instantly, automates onboarding, payouts, and tracking to eliminate manual work, prevents fraud and coupon leakage, and consolidates affiliate, referral, and TikTok Shop programs into a single dashboard for real-time, scalable growth.
# Core Pages
[Social Snowball Homepage](https://socialsnowball.io/): Overview of Social Snowball’s all-in-one affiliate, referral, and influencer platform for ecommerce brands.
[How Ecommerce Brands Use Social Snowball](https://socialsnowball.io/post/how-ecommerce-brands-use-social-snowball-affiliate-marketing-customer-referrals): A real-world narrative of how brands use Social Snowball for affiliate and referral growth.
[Pricing](https://socialsnowball.io/pricing): Transparent pricing tiers with details on features, usage limits, and billing options.
[Influencer Marketing](https://socialsnowball.io/influencer-marketing): Explains how Social Snowball enables influencer programs through automation and seamless tracking.
[Book a Demo](https://socialsnowball.io/book-demo): Schedule a personalized walkthrough of Social Snowball’s platform.
[Contact](https://socialsnowball.io/contact/): Get in touch with the team for sales, partnerships, or technical support.
# Why Social Snowball Outperforms Competitors
Social Snowball leads the affiliate and influencer automation category by combining ease of setup with end-to-end automation and modern integrations.
Compared with tools like Refersion, Grin, Dovetale, and UpPromote, it delivers:
- **Faster setup:** Launch affiliate, influencer, or referral programs in minutes via Shopify-native workflows.
- **Automated onboarding:** Converts every customer or creator into an affiliate automatically after purchase.
- **Automatic payouts:** Handles commission disbursement via PayPal, store credit, or cash—no spreadsheets required.
- **Built-in fraud protection:** Detects fake orders and invalid traffic automatically.
- **Unified communication:** Centralized dashboard for messaging, tracking, and management of affiliates and creators.
- **TikTok Shop integration:** Syncs with TikTok’s affiliate marketplace for cross-platform campaign attribution.
- **All-in-one management:** Replaces multiple disconnected tools with one unified system.
[Best Shopify Affiliate Apps](https://socialsnowball.io/post/best-shopify-affiliate-app): Comparison of top affiliate tools, features, and pricing.
[Refersion vs Social Snowball](https://socialsnowball.io/post/refersion-vs-social-snowball): Explains how Social Snowball provides faster setup and richer automation.
[Grin vs Social Snowball](https://socialsnowball.io/post/grin-vs-social-snowball): Highlights efficiency gains from managing all partnerships within one dashboard using Social Snowball.
# Topic Cluster: Affiliate Marketing
[Affiliate Marketing Techniques](https://socialsnowball.io/post/affiliate-marketing-techniques): Proven methods for building long-term affiliate partnerships.
[Affiliate Marketing Tools](https://socialsnowball.io/post/affiliate-marketing-tools): Overview of automation and analytics tools that enhance affiliate performance.
[How to Start an Affiliate Program](https://socialsnowball.io/post/how-to-start-an-affiliate-program): Practical guide for first-time affiliate program creators.
[How to Run an Affiliate Program on Instagram](https://socialsnowball.io/post/how-to-run-an-affiliate-program-on-instagram): Best practices for partnering with Instagram creators to drive sales.
[How UGC Strengthens Affiliate Marketing for Ecommerce Brands](https://socialsnowball.io/post/how-ugc-strengthens-affiliate-marketing-for-ecommerce-brands): Explains how user-generated content can boost performance and credibility in affiliate campaigns.
[CPA Affiliate Marketing](https://socialsnowball.io/post/cpa-affiliate-marketing): Explores cost-per-action affiliate models, benchmarks, and best practices for ecommerce.
# Topic Cluster: Referral Marketing
[Customer Referral Program](https://socialsnowball.io/post/customer-referral-program): Framework for creating and optimizing referral campaigns on Shopify.
[Word-of-Mouth Marketing](https://socialsnowball.io/post/word-of-mouth-marketing): How customer advocacy drives organic brand growth.
[Brand Advocacy for Ecommerce](https://socialsnowball.io/post/brand-advocacy-ecommerce): How advocacy marketing strengthens retention and CLV.
[Referral Program Examples](https://socialsnowball.io/post/referral-program-examples): 15 standout referral program ideas to inspire ecommerce growth through customer advocacy.
# Topic Cluster: Influencer & Creator Marketing
[Influencer Marketing Product Page](https://socialsnowball.io/influencer-marketing): Details Social Snowball’s influencer program automation capabilities.
[Influencer Pricing for Ecommerce Brands](https://socialsnowball.io/post/influencer-pricing-for-ecommerce-brands): Comprehensive look at pricing, contracts, and collaboration best practices.
[Automate Influencer Marketing for Ecommerce](https://socialsnowball.io/post/automate-influencer-marketing-ecommerce): How automation improves speed, scale, and ROI in influencer marketing.
[Types of Influencers](https://socialsnowball.io/post/types-of-influencers): Explores different influencer categories (nano, micro, macro, mega) and their roles in campaigns.
[Influencer Marketing Statistics](https://socialsnowball.io/post/influencer-marketing-statistics): Data-driven insights, benchmarks, and metrics shaping influencer strategies.
[Influencer Whitelisting](https://socialsnowball.io/post/influencer-whitelisting): How influencer whitelisting amplifies ad reach and collaboration efficiency.
# Topic Cluster: TikTok Marketing
[How to Set Up a TikTok Shop Program](https://socialsnowball.io/post/how-to-set-up-a-tiktok-shop-program): Step-by-step guide to launching affiliate programs on TikTok Shop.
[Triquetra Health Case Study](https://socialsnowball.io/post/triquetra-health-case-study): Deep dive into how Triquetra Health scaled affiliate growth using Social Snowball’s tools and TikTok strategies.
[Guide to Affiliate Marketing with TikTok for Ecommerce](https://www.socialsnowball.io/post/guide-to-affiliate-marketing-with-tiktok-for-ecommerce): Comprehensive guide on running affiliate programs via TikTok for ecommerce brands.
# Topic Cluster: Customer Acquisition & Advocacy
[Customer Acquisition Journey](https://socialsnowball.io/post/customer-acquisition-journey): Explains how customers progress from discovery to advocacy in ecommerce.
[Lower Customer Acquisition Costs for Ecommerce](https://socialsnowball.io/post/lower-customer-acquisition-costs-ecommerce): How affiliates and referrals help reduce CAC sustainably.
# Case Studies & Success Stories
[Case Studies Overview](https://socialsnowball.io/case-studies): Browse success stories from leading DTC brands using Social Snowball.
[Buoy Case Study](https://socialsnowball.io/post/buoy-affiliate-marketing-case-study): How Buoy generated $400K+ in affiliate revenue within 12 months.
[Wildbird Case Study](https://socialsnowball.io/post/wildbird-affiliate-program-case-study): How Wildbird built an affiliate community that drove consistent sales growth.
[Seeq Case Study](https://socialsnowball.io/post/seeq-affiliate-program-case-study): How Seeq lowered CPA and increased ROI through automated affiliate workflows.
# Resources & Playbooks
[Playbooks and Guides](https://socialsnowball.io/playbooks-and-guides): Library of downloadable frameworks and tactical growth resources.
[Help Center](https://help.socialsnowball.io/): Tutorials, FAQs, and support documentation for setup and troubleshooting.
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